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		<title><![CDATA[SearchCRM: News on CRM trends and technology]]></title>
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			<title><![CDATA[Red Sox hit home run with custom Microsoft CRM app]]></title>
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			<description><![CDATA[The Boston Red Sox spent seven years searching for a CRM system to handle ticketing and fan engagement before selecting a custom version of Microsoft CRM.<br clear="both" style="clear: both;"/>
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			<author><![CDATA[Barney Beal, News Director(editor@searchcrm.com]]></author>
			<pubDate>Thu, 9 Feb 2012 12:48:09 EST</pubDate>
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			<title><![CDATA[Contact center social will (slowly) become norm]]></title>
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			<description><![CDATA[In this expert response, find some ways contact centers are using social media channels to manage customer contact volume.<br clear="both" style="clear: both;"/>
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			<author><![CDATA[Donna Fluss(donna.fluss@dmgconsult.com]]></author>
			<pubDate>Mon, 6 Feb 2012 13:52:48 EST</pubDate>
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			<title><![CDATA[Microsoft makes mobile move with next CRM release]]></title>
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			<description><![CDATA[Microsoft next release of Dynamics CRM includes a new mobile module, offering native support for most mobile devices. It also adds new social, compliance and reporting features.<br clear="both" style="clear: both;"/>
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			<author><![CDATA[Barney Beal, News Director(editor@searchcrm.com]]></author>
			<pubDate>Mon, 6 Feb 2012 09:05:25 EST</pubDate>
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			<title><![CDATA[Social media for B2Bs finds engaged, focused customers]]></title>
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			<description><![CDATA[Listen as social media expert Paul Gillin offers tips for using social media in B2B settings.<br clear="both" style="clear: both;"/>
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			<author><![CDATA[Rosemary Cafasso, Contributor(editor@searchcrm.com]]></author>
			<pubDate>Thu, 2 Feb 2012 14:50:37 EST</pubDate>
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			<title><![CDATA[Salesforce.com rebuilds Assistly into Desk.com, a help desk for SMBs]]></title>
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			<description><![CDATA[Salesforce.com has turned its acquisition of Assistly into a new customer service application, targeted specifically at the SMB market.<br clear="both" style="clear: both;"/>
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			<author><![CDATA[Barney Beal, News Director(editor@searchcrm.com]]></author>
			<pubDate>Tue, 31 Jan 2012 08:30:42 EST</pubDate>
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			<title><![CDATA[Standards, clear-cut touchpoints vital to cloud ERP integration]]></title>
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			<description><![CDATA[Integrating cloud applications with on-premises ERP presents a long list of challenges. Industry experts weigh in on what to tackle first and how.<br clear="both" style="clear: both;"/>
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			<author><![CDATA[David Essex, Site and News Editor(editor@searchcrm.com]]></author>
			<pubDate>Fri, 27 Jan 2012 11:34:29 EST</pubDate>
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			<title><![CDATA['Extreme' collaboration: TV spurs success in social media strategy]]></title>
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			<description><![CDATA[An "extreme makeover" on television leads to a social media strategy triumph. Experts agree there are three things common to such success: forethought, careful plan execution and ongoing measurement.<br clear="both" style="clear: both;"/>
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			<author><![CDATA[Jonathan Gourlay, Site and News Editor(editor@searchcrm.com]]></author>
			<pubDate>Thu, 26 Jan 2012 14:23:07 EST</pubDate>
		</item>
		<item>
			<title><![CDATA[Is the content industry focusing on the customer?]]></title>
			<link>http://www.pheedcontent.com/click.phdo?i=c87b59f85db1ebbd4b9f9c6487a929a2</link>
			<pheedo:origLink>http://searchcrm.techtarget.com/news/2240114294/Is-the-content-industry-focusing-on-the-customer</pheedo:origLink>
			<description><![CDATA[A blog post has columnist Denis Pombriant pondering the future of the content industry and whether it is focusing too much on products.<br clear="both" style="clear: both;"/>
<br clear="both" style="clear: both;"/>
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			<author><![CDATA[Denis Pombriant(denis@beagleresearch.com]]></author>
			<pubDate>Tue, 24 Jan 2012 14:08:23 EST</pubDate>
		</item>
		<item>
			<title><![CDATA[Speech analytics is worth the pain]]></title>
			<link>http://www.pheedcontent.com/click.phdo?i=521cad98a55758d50b3d9a3e4a0d1dbc</link>
			<pheedo:origLink>http://searchcrm.techtarget.com/news/2240114251/Speech-analytics-is-worth-the-pain</pheedo:origLink>
			<description><![CDATA[Expert Donna Fluss discusses the benefits of using speech analytics in the contact center and other areas of business.<br clear="both" style="clear: both;"/>
<br clear="both" style="clear: both;"/>
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<img alt="" height="0" width="0" border="0" style="display:none" src="http://tags.bluekai.com/site/5148"/><img alt="" height="0" width="0" border="0" style="display:none" src="http://insight.adsrvr.org/track/evnt/?ct=0:8pyu3gz&adv=wouzn4v&fmt=3"/>]]></description>
			<author><![CDATA[Donna Fluss(donna.fluss@dmgconsult.com]]></author>
			<pubDate>Mon, 23 Jan 2012 20:32:38 EST</pubDate>
		</item>
		<item>
			<title><![CDATA[Sales software report: SFA, analytics on the rise, Excel use falls]]></title>
			<link>http://www.pheedcontent.com/click.phdo?i=b22132f8ad2541a38ffa52cdfd2de8f8</link>
			<pheedo:origLink>http://searchcrm.techtarget.com/news/2240114007/Sales-software-report-SFA-analytics-on-the-rise-Excel-use-falls</pheedo:origLink>
			<description><![CDATA[Sales organizations are decreasing their use of Microsoft Excel, while adding sales force automation tools and strongly considering analytics, according to a new benchmarking report. <br clear="both" style="clear: both;"/>
<br clear="both" style="clear: both;"/>
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<img alt="" height="0" width="0" border="0" style="display:none" src="http://tags.bluekai.com/site/5148"/><img alt="" height="0" width="0" border="0" style="display:none" src="http://insight.adsrvr.org/track/evnt/?ct=0:8pyu3gz&adv=wouzn4v&fmt=3"/>]]></description>
			<author><![CDATA[Sarah Blanchette, Contributor(editor@searchcrm.com]]></author>
			<pubDate>Mon, 16 Jan 2012 19:27:23 EST</pubDate>
		</item>
		<item>
			<title><![CDATA[Measurement, monitoring essential to customer experience management]]></title>
			<link>http://www.pheedcontent.com/click.phdo?i=230210e9c0a3c3de51f238df2a8c52dc</link>
			<pheedo:origLink>http://searchcrm.techtarget.com/news/2240113602/Measurement-monitoring-essential-to-customer-experience-management</pheedo:origLink>
			<description><![CDATA[Learn how Coca-Cola and ING Direct expanded their customer experience management in social media approaches by measuring goals and monitoring customer feedback.<br clear="both" style="clear: both;"/>
<br clear="both" style="clear: both;"/>
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<img alt="" height="0" width="0" border="0" style="display:none" src="http://tags.bluekai.com/site/5148"/><img alt="" height="0" width="0" border="0" style="display:none" src="http://insight.adsrvr.org/track/evnt/?ct=0:8pyu3gz&adv=wouzn4v&fmt=3"/>]]></description>
			<author><![CDATA[Anna Fiorentino, Contributor(editor@searchcrm.com]]></author>
			<pubDate>Tue, 10 Jan 2012 11:49:00 EST</pubDate>
		</item>
		<item>
			<title><![CDATA[Employee focus transforms customer experience management strategies]]></title>
			<link>http://www.pheedcontent.com/click.phdo?i=92ed7d52e2a6a217f8dabac7df81c7b4</link>
			<pheedo:origLink>http://searchcrm.techtarget.com/news/2240113368/Employee-focus-transforms-customer-experience-management-strategies</pheedo:origLink>
			<description><![CDATA[CEM initiatives suffer when employees can?t provide their perspectives on customer concerns. <br clear="both" style="clear: both;"/>
<br clear="both" style="clear: both;"/>
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<img alt="" height="0" width="0" border="0" style="display:none" src="http://tags.bluekai.com/site/5148"/><img alt="" height="0" width="0" border="0" style="display:none" src="http://insight.adsrvr.org/track/evnt/?ct=0:8pyu3gz&adv=wouzn4v&fmt=3"/>]]></description>
			<author><![CDATA[Rosemary Cafasso, Associate News and Site Editor(editor@searchcrm.com]]></author>
			<pubDate>Thu, 5 Jan 2012 15:44:39 EST</pubDate>
		</item>
		<item>
			<title><![CDATA[CRM user interface guide]]></title>
			<link>http://www.pheedcontent.com/click.phdo?i=c5aedb745d4ce05cc1248fae8c4d9f04</link>
			<pheedo:origLink>http://searchcrm.techtarget.com/report/CRM-user-interface-guide</pheedo:origLink>
			<description><![CDATA[This guide provides an at-a-glance look at Oracle, SAP, Microsoft and Salesforce.com?s user interfaces for their mobile client, Outlook integration and sales dashboards.<br clear="both" style="clear: both;"/>
<br clear="both" style="clear: both;"/>
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<br clear="both" style="clear: both;"/>
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			<author><![CDATA[SearchCRM.com staff(editor@searchcrm.com]]></author>
			<pubDate>Thu, 5 Jan 2012 12:36:26 EST</pubDate>
		</item>
		<item>
			<title><![CDATA[Planning and allocating resources for customer experience management]]></title>
			<link>http://www.pheedcontent.com/click.phdo?i=fe69ab16baa566c1a899a8c6a9bf6a07</link>
			<pheedo:origLink>http://searchcrm.techtarget.com/news/2240113264/Planning-and-allocating-resources-for-customer-experience-management</pheedo:origLink>
			<description><![CDATA[Customer experience management (CEM) crosses multiple departments and IT systems. How should organizations tackle the enormous task of mapping out a CEM transformation?<br clear="both" style="clear: both;"/>
<br clear="both" style="clear: both;"/>
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			<author><![CDATA[Sue Hildreth, Contributor(editor@searchcrm.com]]></author>
			<pubDate>Tue, 3 Jan 2012 16:02:43 EST</pubDate>
		</item>
		<item>
			<title><![CDATA['Avengers' and 'Spider-Man' top list of geek movies to watch in 2012]]></title>
			<link>http://www.pheedcontent.com/click.phdo?i=7dc53d5aa04f417105ea80d5126cc20b</link>
			<pheedo:origLink>http://searchdatamanagement.techtarget.com/news/2240113169/Avengers-and-Spider-Man-top-list-of-geek-movies-to-watch-in-2012</pheedo:origLink>
			<description><![CDATA[The golden age of geek movies will continue in 2012 with films like "The Avengers," "The Amazing Spider-Man" and "Men in Black III."<br clear="both" style="clear: both;"/>
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			<author><![CDATA[Mark Brunelli, Senior News Editor(editor@searchcrm.com]]></author>
			<pubDate>Thu, 29 Dec 2011 16:55:26 EST</pubDate>
		</item>
		<item>
			<title><![CDATA[Analysts predict social, mobile CRM as main trends for 2012]]></title>
			<link>http://www.pheedcontent.com/click.phdo?i=10e5ded1e95e43ba273beb2b789955c5</link>
			<pheedo:origLink>http://searchcrm.techtarget.com/news/2240113133/Analysts-predict-social-mobile-CRM-as-main-trends-for-2012</pheedo:origLink>
			<description><![CDATA[Find out why CRM analysts say social media data integration and mobile CRM are two key areas to watch in 2012.<br clear="both" style="clear: both;"/>
<br clear="both" style="clear: both;"/>
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			<author><![CDATA[Linda Rosencrance, Contributor(editor@searchcrm.com]]></author>
			<pubDate>Wed, 28 Dec 2011 16:06:27 EST</pubDate>
		</item>
		<item>
			<title><![CDATA[Customer experience management must be built on trust, SAP exec says]]></title>
			<link>http://www.pheedcontent.com/click.phdo?i=0a130d6d6a78b4b3f689df356bdcc074</link>
			<pheedo:origLink>http://searchsap.techtarget.com/news/2240113113/Customer-experience-management-must-be-built-on-trust-SAP-exec-says</pheedo:origLink>
			<description><![CDATA[Today?s companies have a range of tools and technology they can use to create a sense of trust with their customers, according to a new book on customer experience management (CEM). <br clear="both" style="clear: both;"/>
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			<author><![CDATA[Todd Morrison, News and Features Editor(editor@searchcrm.com]]></author>
			<pubDate>Tue, 27 Dec 2011 15:09:05 EST</pubDate>
		</item>
		<item>
			<title><![CDATA[Was 2011 the year of ?peak software??]]></title>
			<link>http://www.pheedcontent.com/click.phdo?i=a6889b872d69ec36cdb1e5703e036d71</link>
			<pheedo:origLink>http://searchcrm.techtarget.com/news/2240113082/Does-Oracles-miss-predict-a-downturn-for-licensed-software-in-2012</pheedo:origLink>
			<description><![CDATA[Two recent headlines have columnist Denis Pombriant pondering the future of licensed software and the future of interactions both person-to-person and business-to-business.<br clear="both" style="clear: both;"/>
<br clear="both" style="clear: both;"/>
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			<author><![CDATA[Denis Pombriant(denis@beagleresearch.com]]></author>
			<pubDate>Fri, 23 Dec 2011 09:10:53 EST</pubDate>
		</item>
		<item>
			<title><![CDATA[Social, acquisitions, CEM topped CRM news in 2011]]></title>
			<link>http://www.pheedcontent.com/click.phdo?i=d64fc5f08d50f75a06c0dbc0683211d4</link>
			<pheedo:origLink>http://searchcrm.techtarget.com/news/2240112983/Social-acquisitions-CEM-topped-CRM-news-in-2011</pheedo:origLink>
			<description><![CDATA[In 2011, CRM professionals were faced with acquisitive vendors, a social tidal wave, a push for mobile computing and the never-ending demands for better, faster customer management systems. <br clear="both" style="clear: both;"/>
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			<author><![CDATA[Rosemary Cafasso, Associate News and Site Editor (editor@searchcrm.com]]></author>
			<pubDate>Thu, 22 Dec 2011 10:45:17 EST</pubDate>
		</item>
		<item>
			<title><![CDATA[Group pushes for social media measurement standards]]></title>
			<link>http://www.pheedcontent.com/click.phdo?i=cad560ff0c142e34b77597b2d4a45859</link>
			<pheedo:origLink>http://searchcrm.techtarget.com/news/2240112913/Group-pushes-for-social-media-measurement-standards</pheedo:origLink>
			<description><![CDATA[Consultant and author Katie Paine has formed a social media standards group to create definitions and best practices for defining customer relationships, influence and engagement. <br clear="both" style="clear: both;"/>
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			<author><![CDATA[Rosemary Cafasso, Associate News and Site Editor (editor@searchcrm.com]]></author>
			<pubDate>Wed, 21 Dec 2011 10:38:37 EST</pubDate>
		</item>
		<item>
			<title><![CDATA[Gartner Magic Quadrant finds confusion in the customer MDM market]]></title>
			<link>http://www.pheedcontent.com/click.phdo?i=96dcd0aed402ae3e5db39def97497c43</link>
			<pheedo:origLink>http://searchdatamanagement.techtarget.com/news/2240112800/Gartner-Magic-Quadrant-finds-confusion-in-the-customer-MDM-market</pheedo:origLink>
			<description><![CDATA[Acquisitions and product additions by the top vendors are making customer master data management software choices harder for users, Gartner says.<br clear="both" style="clear: both;"/>
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			<author><![CDATA[Mark Brunelli, Senior News Editor(editor@searchcrm.com]]></author>
			<pubDate>Mon, 19 Dec 2011 20:02:15 EST</pubDate>
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